SMS Privacy Policy

Overview

GCM Builds: Textback (“GCM Builds,” “we,” “us,” or “our”) provides automated missed-call text-back technology for participating businesses. This SMS Privacy Policy explains how we collect, use, store, and protect information processed through SMS conversations.

Information We Collect

When you call, text, or reply to a text message sent through the service, we or the participating business may collect:

• Your mobile phone number.
• The phone number you called.
• The date, time, and outcome of the call or message exchange.
• The content of SMS messages you send or receive.
• Information you voluntarily provide during the conversation, such as your name, service request, preferred callback time, or details needed to respond to your inquiry.
• Technical and consent-related records, including opt-out requests and message-delivery status.

How Information Is Used

Information is used only to operate and improve the missed-call response service, respond to your active inquiry, provide requested assistance, arrange a callback, maintain service records, prevent abuse, and comply with legal and messaging-provider requirements.

If you reply to a missed-call text, an automated assistant may use the information you provide to answer questions, collect details relevant to your request, or route your request to the participating business. This SMS program does not use missed-call activity to enroll you in recurring marketing, promotional, lead-nurture, or re-engagement messages.

Mobile Information and SMS Consent

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

Mobile phone numbers, text-message originator opt-in data, and SMS consent will not be sold, rented, traded, transferred, or shared with third parties, affiliates, lead generators, or list brokers for marketing or promotional purposes.

Service Providers

We may use carefully selected service providers to operate our platform, such as cloud hosting, telecommunications, messaging, security, analytics, and customer-support providers. These providers may process information only as necessary to provide services for GCM Builds or the participating business and may not use mobile information or SMS consent data for their own marketing or promotional purposes.

Participating Businesses

GCM Builds provides technology to participating businesses. When you contact a participating business, that business may access information relevant to your inquiry so it can respond, schedule a callback, provide requested services, or provide customer support.

The participating business is the customer-facing sender of messages and is responsible for its own customer relationship, website disclosures, privacy policy, terms, and messaging practices. GCM Builds does not sell or provide consumer contact data to businesses for their independent marketing purposes.

Data Retention and Security

We retain information only for as long as reasonably necessary to operate the service, resolve disputes, maintain business records, enforce our agreements, and comply with legal, security, and messaging-compliance obligations.

Reasonable administrative, technical, and organizational safeguards are used to protect information. No method of electronic transmission or storage is completely secure.

Opt-Out and Help

You may stop receiving SMS messages by replying STOP to any message. After processing your request, one final confirmation message may be sent. For assistance, reply HELP to a message or contact the participating business directly.

Changes to This Policy

This policy may be updated from time to time. Any revised version will be posted on this page with a new “Last updated” date.

Contact

Questions about this SMS Privacy Policy can be sent to:

GCM Builds: Textback
dj@gcmautomation.com